Princess Beatrice recently surprised many as she opted to fly economy to attend the Cannes Lion Festival, showcasing her relatable and down-to-earth nature. Despite her royal status, she boarded an EasyJet flight from London’s Luton airport like any other passenger, even carrying her own luggage.
Beatrice, who works as the vice president of strategic partnerships at a US tech company, Afiniti, is not only breaking stereotypes but also actively advocating for more women in the technology sector. She spoke on a panel discussion at the Cannes Lion Festival, highlighting the importance of emotional intelligence in the age of AI and how being dyslexic has shaped her approach to technology.
In her role, Beatrice emphasized the significance of diversity and inclusion in the tech industry. She shared insights on how technology has provided her with a platform to thrive and be her true self, despite facing challenges due to dyslexia. Beatrice’s visual learning style has contributed to her success in navigating the technological landscape.
At the Cannes Lion Festival, Beatrice’s involvement with Spotify was further highlighted by Dustee Jenkins, the streaming giant’s chief public affairs officer. Jenkins spoke about Beatrice’s role as an adviser to the team, focusing on creating mentorship opportunities, fostering networking, and promoting entrepreneurship within the sector.
Beatrice’s commitment to the tech industry goes beyond borders, as she recently made a working visit to Stockholm with her husband, Edoardo Mapelli Mozzi. At the Brilliant Minds 2024 conference, Beatrice shared the stage with singer Ellie Goulding, discussing the future of technology in the UK and the importance of collaboration on a global scale.
Princess Beatrice’s journey in the tech sector serves as a testament to breaking barriers, embracing diversity, and advocating for inclusion. Her willingness to fly economy, speak on global platforms, and champion women in tech showcases her dedication to making a positive impact in the industry. As Beatrice continues to navigate the ever-evolving tech landscape, her story serves as an inspiration for aspiring professionals looking to make a difference in the world of technology.
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