Charli XCX, the acclaimed singer known for hits like “Boom Clap” and “Charli’s Angels,” has once again captured the attention of fans and fashion enthusiasts alike. The 32-year-old artist has recently collaborated with Skims, Kim Kardashian’s popular fashion brand, for a sultry new campaign. Shot by renowned photographer Petra Collins, Charli XCX is seen flaunting pieces from Skims’ latest Cotton collection, set to be released on August 21.
In the striking images, Charli XCX exudes confidence and style as she models various pieces from the collection. From a white V-neck sports bra and bike shorts to a cozy cropped tee with leggings, the singer showcases a range of chic and comfortable ensembles. Additional photos show Charli rocking a tank top with boxer shorts, a zip-up hoodie with black briefs, and a gray bandeau top with coordinating sweatpants, all accessorized with her signature wet curls and minimal makeup.
The release of the campaign photos on Instagram has sparked excitement and praise from fans. Many have dubbed the ads as “iconic,” with one person commenting, “Ok now that was bratty!” Another fan referenced Charli’s latest hit, “Guess,” by writing, “Is it pretty in pink or all see throughhh.” The playful and stylish nature of the campaign has garnered attention and admiration from followers, who are eager to get their hands on both Skims’ pieces and Charli XCX’s music.
In a statement shared in the brand’s press release, Charli XCX expressed her enthusiasm for working with Skims. She emphasized the importance of feeling confident in one’s skin and applauded Skims for prioritizing comfort and style in their designs. The singer also highlighted the joy of shooting with Petra Collins for the campaign and the adorable presence of puppies on set. Kim Kardashian, the founder of Skims, echoed Charli’s sentiments by describing the collaboration as “exciting” and praising the singer’s talent and star power.
This collaboration with Skims is just one of the many instances where Charli XCX has made headlines with her bold fashion choices and artistic endeavors. In her music video for “Guess,” which features fellow artist Billie Eilish, Charli showcases a visually stunning display of luxury lingerie, including pieces from Agent Provocateur. The singer’s ability to push boundaries and make a statement with her style has solidified her status as a fashion icon and a force to be reckoned with in the music industry.
As Charli XCX continues to captivate audiences with her unique sound and bold fashion sense, her collaboration with Skims serves as a testament to her influence and creativity. The striking campaign images and the positive reception from fans underscore the singer’s ability to seamlessly blend music and fashion, making her a true trailblazer in the industry. With her Brat summer in full swing, Charli XCX proves once again that she is a force to be reckoned with, both on and off the stage.
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